The Johannesburg edition of the market this year, taking place from 14^th-16^th November 2018, will be welcoming over 1,500 participants ranging from distribution, production and acquisition executives from more than countries from around the world. The Johannesburg edition is designed to address the current audio-visual market which is constantly changing due to the high demand for local content, rapid emergence of local talent, shift to mobile screen and demand for cheaper and faster internet.